3. ST strategy
(1) 'Korean beauty Appearance' and 'There are many similar hotels'
Emphasize Commodore's beautiful appearance, old tradition, and history to differentiate itself from the competition. Because Nampo-dong is the center of Busan, there are many similar grade hotels. So, Commodore have to operate the hotel way to emphasize Korean beauty, tradition, history, and so on.
C. Global Paradigm Shift and Possibility of Korean Tea Culture
If the social structure and cultural preferences were interconnected, understanding this relationship helps for anticipating and planning for globalization of specific cultural items. Especially, the possibility of Korean tea culture can be firmly recognized, as we examine the strategies reflected by the global paradigm shift. Three
[1] 명사와 동사
1. 셀 수 있는 명사 VS 셀 수 없는 명사
1) 셀 수 있는 명사(가산명사)
- 단수일 경우에는 명사 앞에 a/an 이 오고, 복수일 경우에는 명사 뒤에 -(e)s 를 붙인다(단∙복수에 상관없이 명사 앞에는 the나 대명사의 소유격과 같은 한정사도 올 수 있다).
- The businessman owns a factory.
- The businessm
Government saving: Tax collections minus government expenditures; the government budget surplus (or, if negative, the deficit).
정부 저축 - 세금 모금액에서 정부 지출액을 뺀 것. 정부 예산 잉여, (또는 -가 되면, 손해액)
Great Depression: The severe downturn in real U.S. economic activity from 1929 to 1941.
대공황 - 미국에서 1929년부터 1941년까지
4) Whatever customers want.
There are 25 suite rooms in the hotel and one butler is involved in each suite room. These butlers are always ready for the customers. For example, all kinds of foods are prepared so customers can select whatever they want. The customers just let butlers know to reserve the best quality restaurant in Milan a day before. Moreover, an opera that has to be reserved at le
arbitration - A situation where a third party hears the arguments of both sides in labor dispute and renders a decision. In binding arbitration, the sides must abide by the decision.
중재 - 노동자의 논쟁과 결정을 내리는 양 측면의 논쟁을 제 3자의 입장에서 듣는 상황. 중재에 의해 양 측은 결정에 승복해야만 한다.
arc elasticity - Average elasticity
4. Amenity
For comfortable and convenient circumstances, the hotel provides other facilities such as enough parking space, conference room, upgraded room, free using of computers, printing machine, wireless internet, water purifier, washing machine and smoking room.
5. price
The price is Mid-scale and includes limited F&B service. Depending on the quality, the more service is, the highe
The Peninsula Suite
For those accustomed to the very best, for whom only unique is good enough, The Peninsula Suite offers, without exception, the most panoramic vista over Victoria Harbour, from the very top of the Tower. Open the glass balcony doors and let your imagination soar, stroll around the ultimate in penthouse luxury or sink into a sofa and ponder the pleasure of knowing that you ar
Ⅰ. 매스커뮤니케이션
1. 특성
범사회적 차원의 제도나 기구(정부, 교육기관, 종교기관)보다 집중도는 떨어지며 훨씬 많은 대중을 한꺼번에 많은 시간을 유도할 수 있다.
·일대(전달자)다수(국민)
·확산성, 신속성
·일방적 메시지 전달
·동시적 상호작용 불가능
※근대 피드백 채널의 강화
2.
Ⅰ. 구전커뮤니케이션
1. 구전커뮤니케이션의 정의
구전커뮤니케이션(word-of-mouth communication)이란 사람들이 자신의 상업적 이익과 무관하게 대화를 통해 정보를 전달하는 행위를 말한다. 즉 소비자들 간의 직접대화나 전화는 물론 개인적 편지 등을 이용하여 개인적으로 의견을 교환하는 방식을 의미