The Face shop
The reason of THE FACE SHOP’s success
1.They provide a variety of products with reasonable price
- The price: 1000, 3300, 5500…. Most of them is under 10,000
2. the image of hiqh quality and naturalism
- Use raw material like flower, plants, fruits, grain, oriental medicine
3. use famous celebrities(권상우, 전지현) to advertise.
- It is useful for brand recog
Ⅰ. 서론
1. 화장품 산업의 정의와 특성
(1) 화장품 산업의 정의
화장품 산업은 인체를 청결, 미화하여 매력을 더하고 용모를 밝게 변화시키거나 피부 모발의 건강을 유지 또는 증진하기 위하여 사용되는 목적을 가진 화장품의 연구개발, 제조 수입 판매하는 산업을 일컫는다. 근래에는 화장품 산
The North Face Korea: The Crisis and the Thereafter
Introduction
After he received the notification from FTC, Sung Ki Hak, the CEO of Goldwin Korea, is now concerned about not only the penalty from FTC, but about the negative image that will affect the brand, The North Face Korea. As the brand suffered from the consequences of the social issues related to the violence in schools and from
Introduction
China is one of most powerful country in the world and already be ranked as G2 with the United States. After building a market economy, China become the superpower country. So, to Korea, China is very important country for business and trade. Now, After 20 years the establishment of diplomatic relations between Korea and China, How do we performed business in China for success in
Definition : What the aging society is?
‘Aging Society’
a society where more than 7% of the whole population
are than aged older than 65
Why does aging society come?
Falling birth rates
Rising life expectancy
In Korea, Baby-boom generation getting old
중략
3rd reason : Baby boomer getting old
In Korea, the baby-boom generation largely refers to
those born between