Business Intelligence components
The Benefits
Enabled customer requests to be handled faster and more efficiently
Provided a consolidated view of customer data for greater customer understanding
Improved marketing campaign effectiveness through improved customer knowledge
Increased customer satisfaction
Reduced overall processing cycle time thr
cycle of boredom and fatigue.
2. Theoretical Principles
Perishability- u can’t keep it, store it, you can have movie with DVD, but you can’t have the experience, you can’t keep the experience. Price overcome issues of perishability
Intangibility (souvenirs) – we are not selling product which can be touched, but the feeling, experience - we buy souvenirs of experience-based enter
out a variety of future growth engines that continues to create new values for its customers. Our focus is on the development of the wireless Internet business, e.g. MelOn, GXG, and Mobile Cyworld. We are also concentrating on exploring new services like MONETA, Satellite DMB, and 1mm, in preparation for the increasing convergence in telecommunications, broadcasting, finance, and entertainment.
Ⅰ. 서론
대우자동차는 폴란드의 자동차회사 FSO를 인수하여 『대우자동차 폴란드공장』을 세웠다. 인수한 공장이 제대로 모습을 갖추고 의사소통이 되지 않는 현지인들을 고용하는 등의 많은 어려움들을 대대적인 경영혁신을 통해 극복했고, 이제는 폴란드 자동차업계에서 확실한 자리를 굳히기 위
Q1-a
Select a product category where most brands seem to be pretty much the same
Describe some ways to differentiate that offering
Bottled water
Reason We Chose ‘Bottled Water
Various Brands Exist
But We Buy the Cheapest!
How to Differentiate
Premium Trend
Develop the deeper product line
Add more benefits
E.g.. Awakening, refreshing, relaxing, slimming and etc.
Sele