center, so it determined to make many
efforts to be Korean best university
hospital.
The CEO of this hospital set the goal of 'be-coming one of top 10 hospitals in 10
years' and made some changes in the
structure
planning, marketing and education department were given more power so that the hospital can best concentrate on consumer centered task performance
Structural reorganiz
between E-Mart and Carrefour in China.
E-Mart Carrefour
Joint ratio 98:2
(aggressive investment) 55:45
(Focus on reducing investment)
Store size 3,820 Pyung
(display stand’s number of product in entrance) 1800 Pyung
Store location Subcenter of a metropolis (10M away from each other),
deficit of same facility in same area
∴ Focus on enlarging pies rather than simple competitio
the market leader’s position, they could suggest new service much easily. As they have enormous customers, they could save money to attract new customer. Moreover, KT could take consumer satisfaction. The large market share enables the company to provide product or service when the customers need it in much easier and quicker way. They are pretty much everywhere around customers.
are formal chain hotels.
- Why pay fifty million won for the sign?
- Easy access to the center
- company-operated and major-like supermarket
2. Ibis Ambassador Hotel
- Reading the current flow
- Segmentation based on thorough analysis
- Effects of the Internet
3. Jinjiang Inn
'Shanghai Famous Brand‘
Modern brand management
Hotel Management School
consumer market of the decade.), Mr.Beauty, Ubersexual etc.
- Trading-up phenomenon – spending patterns that they have willing to pay highly for specific product.
2. Competitor & Collaborator: companies related to fashion, skin care, and/or fitness, operating in the Apgujeong-dong area.
1) Hyundai department store service
- Providing VVIP customers who visit the store with fashion adv