Chapter II
Research Purpose/Aim
II.1 Why we selected mountain tourism?
As we said in our previous pages, in Korea, there are a lot of mountains. Almost every town has their mountain. Mountain related a local people from old time and familiar with local people. So, Although Korean Mountains are not for professional climber, we thought Mountain tourism is important in Korea.
Based on our pu
Zappos는 그들 자신을 온라인 소매상이라고 부르기보다는 서비스를 제공하는 업체라고 말한다. 현재 Zappos는 740만 명의 회원을 보유하고 있다. 이 중 330만 명은 1년에 한 번 이상 제품을 구매하고 있는데 이는 미국인 40명 당 1명 꼴로 Zappos를 이용하는 것과 같다고 한다. 게다가 구매의 75%는 기존 고객에 의
Meeting the Mountains
He crawls to the edge of the foaming creek
He backs up the slab ledge
He puts a finger in the water
He turns to a trapped pool
Puts both hands in the water
Puts one foot in the pool
Drops pebbles in the pool
He slaps the water surface with both hands
He cries out, rises up and stands
Facing toward the torrent and the mou
CASE Black Diamond Equipment
SUMMARY
Black Diamond’s top management team had gathered to discuss the defect of its new product, the Black Prophet, which is axe for climbing up an ice wall because one of the its customer had a equipment problem made by Black Diamond while he was climbing the frozen waterfall. The top management team should make a conclusion whether or not its new products shou
directly. So, we use mass media to promote the city, but we just invite them to our city.
Financial
our marketing goal is 12million visitors until 2012. When we reach that much visitors, they might create circulation system, and the people around the world, visit our city more often.
1. Introduction
Our group’s topic is ‘Seoul city tourism’. We select this topic because we decide tha