(2) Characteristics of Consumption inKorea
1) Analysis of decision factor on rice consumption.
Several characteristics influence on the consumption of Rice and korean food which are household income, housewife's time-cost, consumer's age, professional education and place of residence. Income elasticity of consuming Rice in 1982 was 0.24 but it declined to 0.16 in 2002 and this value is
III. Overseas Chinese Capital in East Asian Region
1. Hong Kong
The population of Hong Kong is about 6.3 million and 98% of it is Chinese with 90% of them are from Guangdong province. The external structure of large corporates in Hong Kong seems to be westernized but the internal look shows rather family-oriented management system. Until 1988, ten family-owned companies dominated about 54
Chinese companies.
High pricing policy and securing luxurious store
Selecting mass media carefully when driving promotion and advertising strategy.
Constructing A/S network in order to back up the high class image
Providing the products which are served only in E-Mart and are popular inKorean market, except the ratio of local products set by government
in Hong Kong and its popularity extended into China, Taiwan and Southeast Asia. In two years after Korean TV drama had been exported to China, Korea had exported Korean popular songs to China and Korean public culture had started becoming popular in China. The term of Korean wave(Hallyu) was made by Chinese media in February, 2002 to express the fever of excitement about Korean culture in China.
in China. China has the biggest number of illegal down loaders of music files, according to a research conducted in Midem International Music Festival in 2008. Also according to the research about illegal circulation of Korean drama and entertainment programs, 86 percent of total illegal distribution is done on the Chinese web.
The General Administration of China Optical Film Festival Exhibiti