design may weaken the brand recognition. Which one is better, maintain or Change?
Q3. Apple has its own software which is not interchangeable with other brand’s products. It set the barrier to prevent customers move to other competitors and make originality. But some customer feel inconvenience because of Closed system. Which strategy better in long term view of brand equity ?
Q4. Korean c
Korean population is one-sixth of U.S population. but Louis Vuitton sales in korea is even 65 percent of the United States.
3. Why Koreans enthusiasm for Louis Vuitton
① There is no regular promotions.
customers do not have to worry about depreciation.
② The brand's tradition, image and star designer "Marc Jacobs"
In 1998, Louis Vuitton recruited Marc Jacobs. He was young but
Abstract
The main topic of our project is to design a personal transportation that better accommodates the environment. Since Korean mothers are experiencing difficulties with using baby transportation in metropolitan areas, our team resolved to construct a baby stroller that is compatible with the Korean mass transportation system. Our final concept is composed of a stroller that single-hande
design investment
This company beat GAP of USA up
It has 4600 stores Their profit is $14.1 billion
Ortega is the top ten among the riches
The only way to be luxury brand
Support policy for design
He carried on sweter business in 1975
The side areas of the fashion
< Raemian >
Korean Bath
- Multi shower
- Korean-style washstand
- Dressing ta
design of the phone.
d. better service.
e. better brand’s fame
For the second question: same with the answer of first one.
For the third question: a. application satisfy male.
b. design satisfy female.
c. male pay more attention to brand’s name.
d. better service can get more satisfaction with