I. 서론
A. 연구목적 및 필요성
온난화, 열대야와 같은 이상기후와 쓰나미, 집중호우, 사막화와 같은 대재난은 현재 글로벌 이슈가 되어, 전세계인들의 삶을 위협하고 있다. 그리고 전세계의 에너지원인 마르지 않을 것만 같았던 원유도 값의 폭등으로 인해 한계상황에 도달해 있다. 이와 같은 상황에서
Ⅰ. The reason of our choice
ⅰ. Situation of Korean market
As you can see in this graph, Korean chicken market is already red ocean. The franchise number of chicken companies is decreasing except start-up companies. So, we decided to enter the overseas market.
ⅱ. Advertisement Strategy
We decided to make Super Junior to advertise our product. According to Balance Theory, a pe
Expected Effectiveness
1. Lobby is the first destination when customers enter. Therefore, we are going to change it differently to make lobby's certain image and increase publicity effect and WOM.
2. Remove the escalator which is unnecessary and take too much space in narrowed place so that we would expect reduced electricity consumption and broaden some spaces.
3. Install a coffee shop which
I. Introduction
1. Decided hotel - Hotel phoenix
2. The reasons why we choose the PHOENIX Hotel are
PHOENIX Hotel has good location but the overall facilities of the hotel are very old. So we could guess the hotel will attract more guests, if we develop the facilities.
II. Hotel information
1. Location
- Down town
- 8-1 Nampodong5-ga, Jung-dong, BUSAN, South Korea
- Close
º Price Floors?
Price floors, like price ceilings, are an attempt by the government to maintain prices at other than equilibrium levels.
whereas a price ceiling prices a legal maximum on prices, a price floor places a legal minimum.
A binding price floor causes a surplus. In case of a price floor, some sellers are unable to sell all they want at the market price.
By co