1. CEO
Hi My name is LEE HAN HO. I`m in charge of CEO in our company.
I`m gonna talk about what is a flea market.
Flea market is new concept of market. We planned our business for improvement of region`s image and revitalization. Our business is quite different with other common market. It is made by participation of people. So it is a very important role to create cultural image and impr
New concept of market
Improvement of region`s
image and revitalization
making sense of belonging
in community
Why we have to aim "Flea market"?
The participatory flea market is a suggestion
A chance to enrich the quality of life
New approach for understanding
and analyzing the urban culture
Create various added value
Creative Space
Easily accessible playi
Founder
Beautiful Store was established by an active social institution group member who is also a lawyer at the same time. Won-Soon Park was born in March 26th 1956. He was admitted to Seoul National University in 1975, but was expelled because of participating in a student movement. Then he entered Dankook University and graduated in 1979. He passed the bar exam just a year after graduation.
REPORT
The Old Man and the Sea
Mansfield Park
Pride and Prejudice
Hamlet
Macbeth
Romeo and Juliet
King Lear
The Tempest
Antony and Cleopatra
Julius Caesar
David Copperfield
Lady Chatterley몶s Lover
The Rime of the Ancient Mariner
The Shadow of the Glen
The Old Man and the Sea
Biography of Author(첕쌰첂 첲쐑)
Ernest Hemingway
Ernest Hemingway (1899-1961), born in Oak Park, Illinois, start
3.2. Targeting and Positioning
As mentioned above, this ‘Old Money’ segment can be reached by executing unique marketing strategies. One good example is the strategy mainly using only magazines to advertise their brand. If luxury brands use all other marketing communication tools as well, the image of luxury will definitely be blurred. So, to be consistent with this concept, there should be