Pure Vodka)’라 불렀다. 후에 앱솔루트 보드카란 브랜드명을 갖게된 원천이 되었던 셈이다. 앱솔루트 보드카의 병을 보면 강한 이미지를 표출하는 ABSOLUTE VODKA란 볼드체와 제품설명 카피의 고풍스런 이탤릭체, 그리고 스미스의 얼굴을 심볼로 박아 놓은 것이 눈에 띄는데, 이 모든 요소들은 앱솔루트 보드
-20世紀 英國詩-
(1) Thomas Hardy(1840-1928) : "The Darkling Thrush"
"The Darkling Thrush"
1 I leant upon a coppice gate
2 When Frost was spectre-gray,
3 And Winter's dregs made desolate
4 The weakening eye of day.
5 The tangled bine-stems scored the sky
6 Like strings of broken lyres,
7 And all mankind that haunted nigh
8 Ha
Complication
- hours, minutes, seconds + astronomical indications
- movement + tourbillon(중력으로 인한 초단위 오차를 줄여주는 장치)
R&D : 신모델 개발에 3~5년 소요
Craftmanship(hand-made) : 제작에 1,200~1,500개별작업 단계
Quality Control(accuracy)
- 충격, 방수, 온도 변화 등에 잘 견디도록 1,200시간 이상 test
Jobs의 Mac 디자인 요
1. Summary
Chapter 25
Angel decides to spend a few days away from the dairy visiting his family
Angel’s family notice that his manners have changed somewhat during his time with common farm folk.
Angel thinks that his brothers have become mentally limited by their social conventions.
Chapter 26
Angel’s Father is willing to give money to Angel to buy land. (Father’s devotion to his son
Hennessy today
Today, Hennessy is the leader in the Cognac business with international sales of around 50 million bottles a year. The company realizes its biggest percentage of profit through international export.
With the consistent launch of new products like the bottles “Pure White”, “Hennessy Black” (European launch in Sept 2010 in Frankfurt) or “Fine de Cognac”, Hennessy contin