C. Combination of advanced Technology and Information System - Cold Chain System
Recently, customers’ expectations about the quality of agricultural products are more increasing due to the high interest about well-being. To fulfill the customers’ concern about their health Nonghyup constructed cold chain system because the quality of agricultural products highly depends on their freshness. A
Luxury, Unique brand image
High price product
The famous IT brand
Friendly brand image
TV -> cellular phone
Inside
Most Advanced Technology
Only in LG mobiles
Outside
Just Aesthetic point
Not User-friendly Tech.
LG only pays attention to Design technology
Android
Gingerbread
16GB
4.3 inch Display
8MP Camera
Looks similar,
But we have more prestige design
theft
Biotechnology Revolution
Pharmaceutical advancements
Medical innovations
Mechanical organ manufacturing
Technological advancements
Risks exist in four areas:
Health, Environment, Manufacturing, Society
-Health issues ~
-Environmental issues ~
-Manufacturing issues ~
-Societal issues ~
(grey goo system and green goo system)
SUMMARY
Callaway Golf Company
Callaway Golf Company had become the leader in the golf equipment industry by developing technologically advanced golf clubs that compensated for the poor swing characteristics of most amateur golfers.
Ely Callaway, the founder of Callaway Golf Company, understood the importance of the physics of golf, so much that he made the phrase, “you can’t argue with p
advanced technologies of SKT such as wireless internet business, diverse distribution channels, and so on. 11ST has been granted the concept, "The Street Leading Trends", and by offering various communities, wireless/conventional internet interlocking service, and new online shopping way, ‘chapping', it hopes to make new paradigm of open market. It is naturally considered that online shopping i