1. Introduction
TheThird Taiwan Strait Crisis refers to the escalation of military conflict that occurred between China and Taiwan from May 1995 to March 1996. China and Taiwan has been competing over sovereignty and security issues for more than half a century, and the conflict between them is one of the biggest threats to the stability of Northeast Asia. The Taiwan Strait Crisis is a good exa
Third-person effect (3PE)
Davison (1983)
People tend to overestimate effects of media on others while underestimating effects on themselves.
“It’s greatest impact will not be on “me” or “you”, but on them—thethird-persons.”
3PE Components
Perceptual Component
People assume that communications influence others more than the self (3PP)
Behavioral Component
Peo
1. DMB as the Disrupting Technology
1.Changes in the trend of media industry
Media consumption patterns are slowly but steadily changing the digital home, and wireless connectivity enables similar changes outside the home. Disruptive technologies liberalized content release windows, regulatory changes, and a myriad of factors could dramatically change current trend lines of the customers.
앨빈 토플러가「제3물결(TheThird Wave)」로 미래 사회를 예견한 것은 벌써 20년 전(前)의 이야기이다. 현재 세계는 제3의 물결을 지나 다시 새로운 물결로 거듭나는 과정에 서있다. 앨빈 토플러가 제1의 물결(농경시대), 제2의 물결(산업화 시대), 제3의 물결(지식정보시대)을 정의한 이후 제4의 물결을 예견
A two-day third strategic economy dialogue between U.S. and China was winding up in Washington D.C. on May 11 in 2011. The Strategic Economy Dialogue is a meeting between the United States and China to discuss about the global issues including the area of security, economy and NTS(Non Traditional Security). With the rapid rise of China today, it is the remarkable evidence that the United States h