SPAO is low price. The products of SPAO cost only 80-90% of its competitor UNIQLO.
d. Positioning
SPAO has decided to go for “Same-for-the-Less” positioning. The brand offers comparable quality with other fast fashion industries but at a lower price. SPAO communicates the products’ high quality through the usage of premium quality materials; and at the same time, it offers them at lower
financial flows, similar cultures in a certain region are important indicators of regionalization
2) Examples
- In Politics: The treaty of Lisbon by EU
- In Society: The Korean wave in Asia
- In Economy: APEC, NAFTA
* Regionalization is not paradox or contradiction to globalization but regional efforts to accommodate its member countries within the globalized world order.
region of Seoul with a panoramic view of the Han River and nestled amidst the beautiful and serene natural elements of the Acha Mountain, the Walkerhill offers nothing but satisfaction with its five-star service and value. and was accredited as a deluxe hotel on March 1975. After that, they signed an agreement on about Technical cooperation on the use of franchising and trademark with Starwood Ho
Communication between different cultures
Business travel is the practice of people traveling for purposes related to their work. When a company does international business, business trip or communication with the native in the foreign countries is unavoidable. This means that multinational corporations need to know about different cultures in order to deal with their employees, partners, supplie
1. With which of the international competitors listed in the case is it most interesting to compare Inditex’s financial results? Why? What do comparisons indicate about Inditex’s relative operating economics? Its relative capital efficiency?
GAP H&M Benetton Inditex
ROIC -0.15% 24.16% 11.20% 27.24%
Return on sales -0.06% 9.60% 7.05% 10.46%
COGS/sales 7