production, and it can be used not only for biodiesel production but also for bioethanol production. Bioethanol can be produced by starch from algae through hydrolyze, pre-treatment and fermentation process, After algae produce sugar or starch from carbon dioxide, sunlight and water, those free complex carbohydrates turned into fermentable sources through pre-treatment process - saccharification.
Product(A/S, style etc.) - 어떠한 형태의 보증과 서비스를 할 것인가
② 가격
ⅰ) 소비자들이 얼마나 가격변화에 민감한가 파악
- 그 제품군내에서 소비자들이 얼마나 가격변동에 민감한가 파악
ⅱ) 상표간의 가격차에에 대한 민감성 파악
- 상표차이가 가격차이를 납득시킬 수 있는가(신제품
product’s quality more important than the brand name. Also, as customers’ preference on brand becomes more diverse, making products’ image positive and favorable gets more important to companies. In a nutshell, GIORDANO’s target consumers prefer quality to brand, and they purchase products on a plan rather than on impulse, at least in fashion.
③ Fashion tendency
GIORDANO targeted the
높이기 위해서는 학습의 계획과 처리에 어려움이 있는 과거 관찰을 통한 경험보다는 모델의 특성을 활용하는 것이 더 용이하다...<중략>..
2) 유지과정(retention process)
3) 산출과정(행동실행 과정, behavioral production process)
4) 동기화과정(reinforcement and motivational process)
Ⅲ 결론 및 의견
참고문헌
1. Newspaper
Hypothesis 1
One will select a certain media,
depending on one’s previous political tendency.
->Selective Exposure
Hypothesis 2
Does selection of certain media can have
effects of one’s retention of the message?
->Selective Retention