1. Investigate whether and how thethree largest U.S. mass media companies operate in thethree largest mass media industries.
《타임》은 미국과 세계 각국에서 일어나고 있는 시사문제에 대해 체계적이고 간결한 정보를 전달하고자 창간되었다. 《타임》은 영국의 런던에서 출판되는 타임 유럽판, 홍콩에 본부를 둔 타임 아시아
1. Given Virgin Mobile's target market (14 to 24-tear-olds), how should it structure its pricing? The case lays out three pricing options. Which option would you choose and why? In designing your pricing plan, be as specific as possible with respect to the various elements under considerations. (e.g., contracts, the size of the subsidies, hidden fees, average per-minute charges. etc.)
[Option1
1. Introduction
Companies need to add more value and deliver superior services to customers. So companies try to more engage, listen, and respond to their customers to bolster customer satisfaction. Also to maintain customer relationship, considering the state of the economy of these days, marketers must develop new and innovative strategies and tactics that differentiate their companies’ pro
To get the monthly returns for HP for the last 60 months, we downloaded the data from Oct.2005-Oct.2010. 61 data of ending monthly stock prices were needed to calculate the monthly returns for the last 60 months. In order to get the monthly returns, we used the capital gains yield formula (Pt+1-Pt)/Pt*100. The adj close prices(close price adjusted for dividends ) were used to get a more accurate