소개글
Ultimate_Hospitality_Branding-YUN_&_KANG[1]에 대한 자료입니다.
본문내용
“Singa Girl’ strategy already evolved historically as organizational culture
Strong “Singa girl” image has positioned as the consistent corporate recognition icon among the customers
key asset for entire company(Brand identity)
Image of slim, sweet, smiling Asian girl in a Sarong Kebaya, superior quality service will make SIA ‘s brand strategy to be sustainable
하고 싶은 말
싱가폴항공