[정보사회]Media Technology and the 24-Hour News Cycle(영문)

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레포트 > 사회계열
2010.08.03
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[정보사회]Media Technology and the 24-Hour News Cycle(영문)에 대한 자료입니다.

〈Intro〉

〈Background〉

￫The 24-Hours News Cycle

￫News Media Ownership

〈Theoretical Explanations〉

￫Agenda Setting

￫News Diffusion

￫Media Displacement

￫Uses and Gratifications

〈Empirical Findings〉

￫Agenda setting

￫News diffusion

￫Functional Displacement

￫Uses and Gratifications

￫Social Change Implications

본문내용

“Media Technology and the 24-Hour News Cycle"

〈Intro〉
In 1970s, American households received news from 3 TV networks, but nowadays, cable news channels, international news channels, and satellite radios makes 24-hour news cycle. and buyout of the news networks by major conglomerates and heightened expectations about news profitability makes significant transformation of news industry. By these Changes are Young viewers flight away from traditional news formats. against that, news industry used tabloid news and opinion journalism . So news industry criticized for sensational of news and focusing on profits. and Online or wireless equipments by development of Media technology facilitate custom news retrieval and delivery.

〈Background〉
￫The 24-Hours News Cycle
Availability of cable news, for example, viewers can access online content for free on news netswork's web sites, has contributed to flight from traditional media formats(especially younger viewers).
But the central technology of digital media enviorment, internet has begun to foster an interactive relationship between news producers and audiences. for example, CBS operates a 24-hour online news and offers a blog, called 'Public Eye', enabling visiotor to post public comments. and most news sites established blogging section. By these interactive relationship, news sites and portal pages can delivery individualy tailored news.

#정보사회 #Hour #News

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