소개글
[마케팅] 미쟝센 마케팅 전략(영문)에 대한 자료입니다.
목차
1.Situation Analysis
2.Objectives
3.Campaigns
4.Media Stratege
본문내용
In the Shampoo Market Depilatory care Shampoo grow up quickly!!
2007(4.6%) -> 2009(14.3%)
Premium Shampoo is not anymore Premium & Functionality
Shampoos are Increasing !
Consumers want to show
Individual personality by Cloths/Hair/Make up etc.
Warnning : Your Hair may be stressful bacause of the was. And even you wash your hair several times wax may stay in your hair. That is going to heart your hair. Afraid?! Use Mise-en Scene Homme. Your hair will protected from Wax.
Ingredience Water, CO2, Nk, Natural substances, Lemon, Professor Jmaes Park
developed with expters. Gueranted., .