소개글
[마케팅] 이화주 막걸리 마케팅전략(영문)에 대한 자료입니다.
목차
1 INTRODUCTION
2 Environmental Analysis
3 STP
4 4P
5 CONCLUSION
본문내용
They add a product that are
higher priced than the existing line.
1. Lack of Promotion in advertising, PR
Large percentage of people say~~
2. Insufficiency of premium makkuli line