소개글
[투자론] 현대자동차 기업연구(영문)에 대한 자료입니다.
목차
1. Introduction of Hyundai Motor
2. The present situation
3. Information about ongoing projects
4. Conclusion
본문내용
(1) Labor problem
The issue of labor-management relations is the Achilles' heel of the Korean economy.
First of all, big problem of the one Hyundai Motors is labor union problem.
The non-regular workers do the same jobs as regular employees but their remuneration is substantially lower. This generated great resentment and uproar in the factories
(2) Law and middle priced image
Hyundai automobiles give high performance for its price and Law and middle priced image
Hyundai has high global brand ranking in the world according to an interbrand report.
According to J.D power and associates, Hyundai is lower than the average of industry average.
It means brand value still law.
3. Information about ongoing projects
1) Global R&D Networks
Bridging the world with Hyundai Motor's R&D network
Anchored by Hyundai•Kia R&D Motors Center in Korea, Hyundai is building a global R&D network spanning the US, Europe, Japan and India.
This extensive network helps Hyundai Motor develop designs and localized models that best satisfy regional markets, thereby driving its growth into a global best automaker.