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[경영학] 미스터피자 정우현 대표 리더십 사례분석(영문)에 대한 자료입니다.
목차
Situation of Mr. Pizza (part.1)
Leader of Mr. Pizza (part.1)
Leadership style (part.1)
Situation of Mr. Pizza (part.2)
Leader of Mr. Pizza (part.2)
Leadership style (part.2)
Why they are success leader?
Opinion
본문내용
정우현 started Mr.pizza by his own decision and sense.
He always worked faithfully and had firm philosophy of ‘Pizza loved by women’.
Targeting only women customer was a great risk taking but he faithfully pratice it and finally this lead him to success.
According to above, 정우현 can be described as authoritative & pacesetting
Goal of the Mr.Pizza
Beat other pizza company such as Pizza hut, Domino’s pizza
Vision
Well-being pizza
Hand made pizza that strives best quality and best service
Direction
Strict slogan of ‘ Pizza for women’
정우현 himself practiced this slogan strictly to push his opinion
정우현 wanted to expand his company at year 2000, and hired 황문구
Lots of people got surprise when 황문구 was scouted to Mr.pizza, since he only worked for technology company. He was a expert of human resources affair
It has been 15 years that Mr. pizza was founded. It’s system has to be renewed
and company’s management needed actual plan.
When he first came to Mr.pizza, he found that their were lack of communication between the head office and other branches. So he vitalize the communications.
황문구 had real managing experience in business, when he was in the technology company. From this background he planned governing the whole organization and educating the branches for better service.
From the above, his leadership style can be described as coercive & democratic.