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분야
pptx2.Financial Statements
3.Ratio Analysis
4.Recommendation
An industry with 5.6 billion customers with
Growth driven by increasing global demand
For data services and rising mobile
Penetration in emerging markets
The mobile industry generates around US $900 billion of annual revenue and accounts for around 1.5% of world GDP.
There are 5.6 billion mobile customers which is equivalent to around 80% of the world population.
Approximately 75% of mobile customers are in emerging markets such as India and China.
Mobile customersMarch 2011: 5.6 billion(%)
■ Vodafone Operating Countries
■ Vodafone Partners and affiliates
★ United States (AT&T is predominant)
★ Japan (NTT docomo is predominant)
