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분야
pptx7Ps
4 gaps
5 Dimension
Consumer choice process
Demand patterns
Customer Definitions of Value
SHINHAN CARD SWOT
SUGGESTION
No.1 position in market share
Second place in business profits
weakness
Duplicated annual fee
High rate of interest
(중략)
Delivering on Promises
6 Sigma
Protecting customer information
Being willing to help
24 hour call centre service
Instant reply of customers’ online questions or requests
