소개글
[재무관리] CHAPTER 3 Summary(영문)에 대한 자료입니다.
목차
1. Hotel Company Plan for Development
2. Consultancy requirements
3. Market classification and characteristics
4. Market feasibility studies: procedure
본문내용
(1) Developers
The developer is the person or organization who initiates a project, bringing together the various resources needed to carry it out.
(2) Development strategies
Company development programmes require both internal and external organization and, in particular,
will be affected by:
• company objectives, resources and stage of expansion
• availability of finance and the opportunity cost of capital
• availability of suitable sites