C. Core Competency and Sustainable Competitive Advantage
In terms of its core competency, Hite Brewery seeks to achieve a unique ability to provide a high-quality beer. In the early 1990s, Korean customers were interested in environmental aspects in many products. So, Hite Brewery has made beer by using natural bedrock water to promote an environment-friendly image. As a result, Hite Brewery was
4. Competitor Assessment
We will compete with the market in beer and soft drinks.
As there is no fruit flavored beer in Korea, there is no threat of new entrants but there can be existing threat of substitute product such as soft drinks, beers, juice and fruit flavored sodas. But soft drinks, and beverages are really different with beer. Beer is made from malt, and hops and it's naturally fe
product information and price comparison information to customer, who in turn added more reviews and comments so all Amazon.com online shoppers could purchase more rationally.
Amazon usually gets customers’ information by web cookies, which gathers the information of internet users. By utilizing web cookies, the company can have records of what the individual customer is interested in and the
product which would give a sense of our culture through the product and packaging to bring in the foreign wealth. Also through Korean ginseng and pottery forums, tourists, and foreign chocolate stores would help in promoting and globalizing the traditional product.
○ Producing products for consumer health
Chocolate is made when more than 20% of the cocoa bean and cocoa mass is included in t
strength too. McDonald’s spreads their new tv commercial according to its new promotion. The advertisements are very attractive to catch people’s attention.
products. E.g. reading a book uses more time per dollar of goods than frequenting a nightclub. Like money, attention has instrumental value because it can get you other things that you might want. It also has terminal value because many people want it for its own sake. Pleasure providers must capture the attention of audiences and entertainment consumers in order to get them to the venue, destina
product was the iPhone that started the smart phone boom. Apple simply turned iPod touch into a phone, but the app store made iPhone stand out. Although several competitors are entering, iPhone remains as the most promising smart phone. Certainly Apple only has third’s largest market share but is showing the fastest growth, where the market share increased from 10.9% to 16.1% in a year. In cont
New World Order
On May 19, 1996, as the numbers and rating were growing, WCW recruited two of the WWF's biggest superstars Scott Hall and Kevin Nash whose contracts had just been expired. Hall and Nash didn't show any intentions of leaving WWF beforehand and even gave their word to WWF that they'd stay. So nobody was expecting to see them on WCW's show.
So, instead of making a statement t
product lines of MP3(iPod), smart phone(iPhone) and tablet PC(iPad), Apple has achieved a convergence among different types of mobile devices as well.
No other company has achieved such an accomplishment like Apple yet, but companies like Microsoft or Google are trying hard to catch up and outperform Apple.
5. 5 FORCES (Why did you choose O-S as an industry?)
NEW ENTRANTS => weak
Consid
products. ZARA has outsourced less manufacturing than its peers. It has 22 factories and runs many of them often only in one shift leaving extra capacity to respond quickly to seasonality and unforeseen demand. Comparing to peers which rely heavily on overseas suppliers/manufactures which don’t provide same flexibility as these suppliers could request orders to be placed few months in advance.