of R&D HR
Both Companies are specialized only in CDMA
Alliance Problems with Motorola
Capital Shortage
Difficulties in Unification of Production Facilities
1. (Money!) (화폐사진 삽입)The formation ofthePantech-KTB Network Consortium
2. (여론형성) (TV, Newspaper 사진삽입)Efforts in creating negative public opinion towards selling ofHyundaiCuritel to global company
3. (M
andSK Teletec are also gaining increasing recognition as high-end brands inthe global market. The fierce competition inthe Korean domestic market andthe volatility ofthe tastes of Korean consumers have kept these companies on their toes(Samsung provides more designs based on more platforms than any other company). Cell phones are becoming increasingly objects of digital convergence with hand
① 내수침체
② 수출지역 다변화에 따른 마케팅 비용 증가
③ 투자 회수기간 증가
Result : 기업 신용등급 악화 BBB > BBB-
①S.T듀퐁과 제휴
②미국시장 겨냥한 프리미엄 스마트폰
③맥시코 진출
④목표치 매출 2조5,000억원 판매량 1,300만대로 상향 조정
SK Card, Hyundai Card, Lotte Card, KB Bank, KEB, Samsung Card, Shinhan Card, Woori Bank.
And we can recognize companies more specific as follow.
A profession Card Company – Bank Business (BC Card, Hana SK Card, Shinhan Card)
A profession Card Company – Enterprise Business (Hyundai Card, Lotte Card, Samsung Card)
Combining the management of Bank – City Bank, KB Bank, KEB, W
and 5 solutions.
The first situation is “ Needs for investment in Machines”
As I told you at the background, the D-RAM’s prices were declined. And plus, they had limited capitals because they fed their affiliate withthe money that came from D-RAM business. But hynix needs new machines to get a competitiveness inthe semiconductor industry. But it was hard to implement because oftheir
In Korea, CSR is increasing rapidly (Graph 1). Compare the CSR costs in 1996 with 2010, it increased almost 7 times. Andthe consumers have preference to the company that does active CSR activity. So, CSR is not optional but essential to company.
[Graph1] Source : 한국경제인연합회
1-2. CSR ofHyundai Car Analysis
According to this market analysis
andinvestment. From now on, as the shape ofthe electric car becoming visible, the possibility of secondary battery is gaining power. Secondary battery has enough possibility because the technology can't catch up withthe growth ofthe electric machinery. So, we think it would be competitive if Samsung continually invest more in that part than other competitors like LG chemistry or SKinnovatio
with solely on oil is essential. Hybrid cars and Hydrogen fueled cars would be alternatives for current cars.
3) Hybrid cars
Compared to Gasoline-Diesel cars, superiority of hybrid cars appears apparent. Gasoline-Diesel’s 18~23% of average efficiency energy means that most energy is lost with heat loss. Additionally, in case of driving in low speed, the fuel efficiency is very low. On the o
in smart phone market. However, consequently, it seems to be failed. In this project, we attempt to figure out strength and weakness of PRADA 3.0, its current position, andthen analyze its factor of failure, by using some analysis tools. After that, we try re-marketing for PRADA 4.0 and branding PRADA phone series as high-end brand.
B. LG
LG Corporation is the second largest corporation in
with 3G network. But the newest technology coming out is 4G coverage. 4G network promises faster connection and better coverage. But full 4G connection is not completely ready, and because of that, 3G coverage still is the best choice for Smartphone users. For our purpose, we analyzed Mobile Phone market share in Korea.
Size ofindustry (Standard: 2011. 10.30)
- Total Number of Mobile Pho