Making and consuming the information became possible to anyone as web 2.0 service started,
Socialnetworks becomes much more diverse due to popular networking services such as Facebook or Twitter.
This brings people from all over the world together in a online virtual world.
“Cell phone users, those who use the Internet frequently at work, and bloggers are more likely to belong to a lo
facebook in foodservice Industry
Facebook is a social utility that connects people with friends and others who work , study and live around them
Socialnetwork web site that
used in the largest number of people
2012, Facebook's subscribers was been exceeded billion
개념 및 정의
소셜 네트워크 게임
SocialNetwork Game
인맥과 유대관계를 발전시키기 위해
사용자 참여와 관계 맺기를 극대화시킨
새로운 형태의 사회적 인맥 기반의 게임
(위키백과)
SNS와 게임이 결합된 서비스로
커뮤니티서비스와 게임을 동시에 즐길 수 있는 서비스
(KT 종합기술원)
기존
SNS 개요와 장단점 분석
1. SNS의 개념
SNS란 SocialNetwork Service를 축약한 표현으로 온라인상에서 자신의 프로필을 구성하고 자신을 표출함으로써 타인과의 관계를 형성하고 정보를 공유할 수 있는 서비스이다
SNS는 온라인상에서 친구, 선후배, 동료 등 지인과의 상호관계를 강화시키고, 또한 새로운
A. Two way
-communication
B. Media
Wiki,
Multimedia,
Socialnetworks
IM,
Twitter
Added content on the page
(2) Relay Photo Campaign
(3) QR code Campaign
(4) Constructing public
relations with Campaign board
(5) Making our own video
– puppet show
(6) Updating other sites
네트워크마케팅은 통상적으로 다단계 판매(Multi Layer Marketing)와
같은 뜻으로 사용된다.
개인적 정의 : 인간관계(SocialNetwork)를 통한 마케팅을 통칭
즉, 특정 제품이나 서비스를 인간관계를 통해 직접적인
경로로 유통시키는 활동
고객 마케팅, 인맥 마케팅, 다단계 판매 등
Networks, CBS Corporation, and Sony BMG, to place branded content on the site.
By June 2008, 38% of videos viewed in Internet came from YouTube, the closest competitor came to represent only 4%. Although Google did not reveal the figures, it was estimated that the site generated U.S. $ 200 million that year. In that month, an announcement on the YouTube home page daily cost $ 175,000, and the cu
3. Quora Business Model – Customer Segments
Who is Quora Customer ?
Quora의 고객
현재 Quora 질문자와 답변자, 외부 유입 방문자
잠재적 고객
사용자 : 지식인, 마케터, Bloger, 분석가, Social Media 전문가
개발자 : Programmer(Mobile, Internet), Administrator etc.
광고주
How to relate Quora about Customer ?
1. 실시간
Networks, and of course, Zappos.com. Prior to Venture Frogs, Tony co-founded LinkExchange, an advertising network that was successfully sold to Microsoft for $265 million in 1998. Tony met Alfred Lin (COO/CFO) in college, when Tony was running a pizza business and Alfred was his #1 customer.
- Hsieh’s 10 tips for building a service-focused culture :
1. Commit to customer service, and make it