Introduction
Adidas was created by Adolf Dassler who took his nickname, Adi, and combined it with the first syllable of his last name to create the Adidas brand. Adidas first started using atheletes to promote their line of products. In the 1936 Olympic Games, Jessie Owens sponsored Adidas by wearing Adidas shoes for his races. A lot of star atheletes were sponsored and today star soccer players
of carbon dioxide emission, 20-25% of waste discharge, 17% of water consumption, and 25% of wood consumption, so buildings are mainly responsible for energy consumption. In this situation, buildings in cities had been given environmental responsibility that can suggest 'new architectural alternative' in aspect of decreasing resource consumption and waste discharge. And in this process, the concep
of toys are sold through hypermarkets, and educational or franchise-based toys are in high demand.
In block toy market, Lego has taken Oxford's market share, becoming the market dominator. It has many popular franchise, as well as long history and better quality compared to Oxford. On the other hand, Oxford has lower price at the cost of poorer brand image.
We segmented customers into three
of aircraft, safety records, reputation ofbrands, promotion and facilities in aircraft things like that.
Since 2001, many regional airlines have faced significant financial restructuring, including bankruptcies, mergers and consolidations. These processes caused lower cost structure by reducing operating costs, including labor costs, debt terms, lease and fleet, pension plans, giving workforce
of decision making because he/she manages everything from manufacturing to circulating. Trough vertical integration of planning, production, circulation, one producer manages all the process to reduce inefficiency. Also through mass production, they can pursuit efficiency, reduce cost of production, and cut the circulation step. GAP started SPA system. and H&M, ZARA, UNIQLO are famous SPA brands.
1. Introduction ofthe entire project
In this project, our group selected the casual dining industry and chose 2 companies out ofthe industry. The company we chose is Bloomin’s brands. The company we selected as its rival is Brinker international. We selected the casual dining industry because most of our members are majoring in food service management and also because thebrand Outback is
of Full-time Employees (Consolidated) : 15,915 (As of February 29, 2012)
Paid-in Capital : 10,273 million yen
Number of Issued Shares : 106,073,656 (including holders of treasury stock)
Line of business : Control and management of overall group activities as owner and holding company
1.2 About Fast Retailing
Fast Retailing Co., Ltd. is a holding company. The specialty retailer UNIQLO
The current tourism industry in Korea is bright than ever. The number ofthe foreign tourist in Korea is increasing the number from 8.75million (2010) to 979 million (2011), According to the data of immigration, Inbound tourist increased more than 20%, compared with last year. Over 1 billion tourist visited Korea. For this issue, Major cities in Korea try to build new accommodations for potential
of India, in the financial year 2011-12 the state was second in nominal GDP, and in GDP per capita it ranks fourth. Andhra Pradesh GDP in financial year 2011 was 5,67,636 crore (US$123.56). It is historically called the "Rice Bowl of India". More than 77% of its crop is rice; Andhra Pradesh produced 17,796,000 tonnes (19,616,732 short tons) of rice in 2006. Two ofthe mega cities ofthe state Hyd
Ⅰ. Introduction
1-1. The reasons why our team choose Lotte Hotel.
Lotte hotel was founded in the spirit of contributing in the modernization and advancement of Korea’s hospitality industry and building a hotel of world-class scale and facilities to represent the fast-growing Seoul.
The reason why our team chooses the Lotte hotel is that Lotte hotel is the first domestic hotel brand to