shoppers could purchase more rationally.
Amazon usually gets customers’ information by web cookies, which gathers the information of internet users. By utilizing web cookies, the company can have records of what the individual customer is interested in and theshopping patterns of the unsuspecting web-surfing customer of Amazon.com. On the basis of this information, Amazon can support potentia
the 4th largest population after China, India and the United States. Roughly, half of the population (around 120,000,000 people) is under 29 years old; which means the nation has a large number of youths.
- Economical perspective
-The GDP per person in Indonesia is $2329. Since the number of population is large, this country is seen as a nation with high potential to have great power in
shop in red-light district and sometimes worked on their own for some night work. Geisha is originated the dancers called Shirabyoshi from of 12thcentury.
Shirabyoushi used to dance at parties and entertain guests but at some time they went into prostitution, so this word is used for prostitutes. Geisha who didn’t belong to red-light district openly worked as prostitute but geisha of Yoshiw
Strength
Easy purchase process
Existing loyal customers
Centralized warehouse
Weakness
Limited coverage
Unseen pick-up
Quality doubt
Opportunity
nuclear family trend
Increasing career women
Access to Internet
Timeless lifestyle
Threat
New competitors
The rising cost of gasoline
Direct purchase method
Product
Vegetable, meat, fish, delivery…
Place
On-line shopping
the rapid ageing of population as a result of the increase in life expectancy and the sharp decline in fertility. Total fertility rate is below 1.1 in 2005 (NSO,2007). The proportion of the elderly (persons over 65) in Korea is 9% in 2005, but it is forecasted to increase at an unprecedented rate. The proportion of the elderly is estimated to be 16% by 2020 and 38% by 2050, resulting in an old-ag
the best price
Tarket 18 and 45 years old female who are strongly trendy
- Global SPA brands (ZARA, GAP, etc) penetrated the
Korean market by collaborating with the local conglomerates
- Easiest way to make success in Korean market due to the
unique Korean distribution system
“Korean consumers are used to finding their favorite stores
through department store
입점을 통해 Retail 기능을 강화시켰으며 여기에서 The Plaza의 signature 가구 역시 구입할 수 있어 고객의 구매 욕구 및 흥미를 증가시켰고, 자연적인 느낌을 강조한 Multi-Functional Flower Shop ‘Xystum’ 역시 고객이 직접 체험할 수 있도록 구성했다.
그림 2-20 지하로비 설계도
그림 2-21 나선형계단 스케치
in gaining clients which are the followings.
- Among these factors, CP+B gained its major clients by strengthening its image and reputation through series of successful campaigns. Today, CP+B's major clients are MS Windows, Burger King, Gap, Dominos, Old Navy, Best Buy, American Express : Open, Coke Zero, and Brammo.
◎ What are the campaigns that contributed greatly in enhancing CP+B
The scene at Six D.O.G.S in Athens.
It’s hard to believe that only six or seven years ago, this shop-filled area — known by the somewhat unwieldy title of the “historic commercial triangle” — was a virtual wasteland for night life. Back then, after the bustling daytime crowds dispersed, the triangle went dark.
“In the center of Athens there was nothing, just these really c
the living identity of the whole building.
'The capsule'
The capsule, with its evocations of space travel, has become one of the most romantic objects of twentieth-century nostalgia. It is also and excellent design strategy for severing theshopper's bonds with any sense of earthbound practicality-offering a more imaginative(and considerably more elaborate) alternative to theold ploy of ban