Ⅰ. Korean professional baseball
1. Background
In military government period, government made 3S(screen, sex, sports) policy and encourage people to do it in order to decrease the number of participation of protests for liberalization, overthrowing military government, liberal democracy. Former president Chun duhwan, ordered commanded "try to do professional sports" Therefore, Lee hoyeon and L
Korea National Baseball Team
2006 WBC
Semi - Final
2006 WBC
Semi - Final
2009 WBC
Second Place
INTRODUCE THE LOTTE GIANTS
History
Hometown : Busan, Ulsan
Establishment : 1975
Title : 2 times Korean series winners in 1984, 1992
In 2011 : Coach, Yang seungho, 3rd place
Emblem & Mascot – Nuri, Ahra, Piri
Team Records
The number of audiences in 2011
Ⅰ. 주제 선정배경 및 기업 소개
1.1 NC 다이노스 선정배경
1.1.1 스포츠(야구)에 대한 관심 증대
2012년 한국 프로야구는 역대 최다 관중인 700만 명을 돌파하였다. 현재 프로야구는 매 경기마다 많은 관중을 동원하며 큰 인기를 구가하고 있다. 카페 혹은 술집 등 대화가 오고가는 장소에서 프로야구가 꼭
Gangwondo : Chuncheon International Mime Festival
When ?
Anually in may (2012.5.20 – 27)
Where ?
Chuncheon-si in Gangwon-do
Main tourist attractions : Nami island, Soyang river, Gongji stream
why?
Only one festival with story
Designated as the best culture and tourism festival for 5 years in a row
Enjoy a variety of experience such as water gun battle, dance party
The myth of fe
6)Facilities offered by the theme parks
Accommodation, hotels and other tourist facilities, provide services so that tourists can stay overnight during their travels. Other facilities necessary for tourism development include tour and travel operations, restaurants, retail 638 outlets, souvenir shops, financial facilities and services, tourist information offices, public safety facilities and
Grizzly, and Kodiak brands of moist tobacco and is the second largest manufacturer of smokeless tobacco products in the US, which makes it a countervailing competitor of Skoal and U.S Smokeless Tobacco Company. As mentioned in the previous reviews, they have slightly low pricing strategy compared to the market leader.
4. Korean Tobacco Market Analysis
1) Changes in Korean tobacco market
baseball.
And this graph records that sum of spectators in 2009. It looks very bad. Baseball’s sum of spectators is about 6 million. But, soccer’s sum of spectator is just 2.4 million. It is very little figure. If sports hasn’t many spectators, that sports was disappeared. So, a few numbers of spectators is the biggest weakness of K-league. And abnormal profit structure is also weaknes
Korean companies’ organizational culture from long time ago. However, since Interbrew manages OB beer, successful western organization culture has been set up. In other words, the western culture means every employee deserves to air one’s opinion and one’s position of company doesn’t matter. Even, every employee is evaluated by their work performances. Furthermore, the division of each de
3) Baseball-related behavior of Primary Target Market Segment Model
Following story is the example of Primary Target Market Segment Model’s Baseball-related behavior.
EX) College student Mr. Lim
Mr. Lim is the maniac fan of LG Twins and he is attending university in Seoul. He starts his morning with The LG Twins cheer song as wake-up morning calls ringing. Monday morning, he checks the LG T
1. 농구 역사
농구(basketball) 경기는 1891년 미국의 메사츄세츠주 스프링필드의 YMCA 체육학교에 근무하던 네이스미스(J. Naismith)가 겨울 스포츠의 필요성과 아메리칸 풋볼의 속도감, 그리고 실내의 제한점을 고려한 13개의 기본 조항을 제정한 후 농구 경기를 창안하였다.1932년에 국제농구연맹(FIBA)이 결성