STAGE TEACHER ACTIVITY STUDENT ACTIVITY Area and
Strategy AIDS TIME
Intro-duction 1) Greet the students.
2) Pass out the hand-outs. 1) Greet the teacher.
And do the informal talk with teacher.
2) Get the hand-out. Establishing rapport Hand
-outs 1
Min.
Develop-ment Pre- reading
Task 1. Schema-stimulating questions
1)Ask the students what today’s topic is.
2)With familia
3. Key Problems
3.1. Problems of strategy, staffing andskills:
market share decrease in Smart Phone market
Recently, LG Electronics made poor performance due to their lack of appropriate management in Smart Phone market. The most critical reason in this problem is that LG Electronics’ wrong strategy toward starting Smart Phone market brought staffing problems and excessive attachment fo
and the seniority system. When it comes to promotion, they introduced HR marketplace way so called “Talent Market”. It means that they can exchange HR by the law of supply and demand using the infranet. It’s a kind of market oriented system.
5. Skills
The greatest competitive strength of KT is their huge market share. The market share of KT in cable market is about 90.3% in 2009. Compar
한국의 정보통신 인프라와 정보통신기술 ICT ; Information and Communication Technologies 은
1970년대에 매우 열악한 환경에 놓여 있었으며, 이에 정부 주도하 신속한 ICT 구축이 이루어 짐.
정보 인프라 분야의 효율성을 높이기 위해, 한국은 규제완화와 자유화, 정부소유 통신업체의 사유화를 통해 이 분야에
skill. And this is why people called Singapore Airlines as "service kingdom" Then, how can Singapore Airlines got "service kingdom" title? The open secret is their marketing strategy skill.
Ⅱ-1. Marketing strategy.
Singapore Airline's marketing strategy divided in to 6 parts the Cabinet service, Land service, Program for common customers, Cooperation strategy, Staff training and the Safety