A. Localization strategy: Success and failure of foreign store operation is determined by how closely it could approach to their culture and language. Focused the point that Chinese E-Mart Shanghai store is right Chinese enterprise and it’s not others because it is different from theirs.
Being tried to change the naming of the job title which co-workers could see each other in the viewpoint o
Language
Madagascar has been populated by successive waves of migrants from various corners of the Indian Ocean, each bringing their own customs and beliefs.
In 2013, the population of Madagascar was estimated at just over 22 million, 90 percent of whom live on less than two dollars per day. Malagasy and French are both official languages of the state. But we could also count 7 different Dia
- Tibetan Buddhism, Animism
Official Languages – Mandarin, Tibetan
Currency - ¥ RMB (Renminbi, Chinese Yuan)
Weather – Extremely dry except during rainy season. (May to September)
Economy – Agricultural work, Animal husbandry, Tourism and Local handicrafts
GDP – Tibet's GDP soared 111.8times from 1951 to 2010, an average annual growth of 8.3 percent.
market, we, 美ME+ also is looking to expand our business.
This report is divided into two parts, the first half; we will talk about the Japanese market as a whole cultural risk, country risk, and currency risk. And in the later half; we will analysis the cosmetics market in Japan, and describe our company’s market strategy. After that, we will predict future prospects of our company.
between Korea and China, How do we performed business in China for success in the cultural characteristics and communication view points? Our group supposed we started coffee franchises(Caffe Benet) in Beijing, China. And we looked for informations and knowledges about Chinese culture and Chinese customs for successful franchise management in Beijing from intercultural communication perspective.