demandfor the product. Hence, the recognition that a consumer has towards a brand becomes a core value that the brand must deliver to the consumer.
3. Who is in the Market?
3.1. LOUIS VUITTON
- Brand value: 25.7trillion won
- LVMH’s main brand, Louis Vuitton, has shown consistent growth in the market. It is especially loved in Korea and Japan.
- Imagery
• The highest fashion
demandfor mobility increases
As the economy grows and the industrialization accelerates, the demandfor mobility increases. India is experiencing rapid economic growth, mainly driven from the service sector, such as IT. In such economic structure and circumstances, major cities in India face various mobility challenges. In India, the demandfor mobility is growing to sustain its economic growth
performing price setting, promotion, and an idea for having trades which can satisfy objects of individual and organization.
*Institution of the Korea
Marketing is the process of defining market and managing for creating and maintaining trades which can satisfy objects of individual and organization.
*Philip Kotler
Marketing is the process of obtaining some values which is corresponde
which is determined by various institutions and individuals.
1) Definition of the marketing
*Institution of the U.S.
1960 : Marketing is firm’s activity which makes products and services flow from producer to consumer.
1985 : Marketing is the process of performing price setting, promotion, and an idea for having trades which can satisfy objects of individual and organization.
performance, listening to music, or reading.
Educational entertainment requires the active engagement of the person’s mind, the type of involvement that occurs with problem solving. By creating experiences that straddle the realms of education and entertainment, guests absorb the events unfolding before them while actively participating in them.
Escapist entertainment experiences involve mu