2.3 Competition
The emergence of different e-cigarette companies has increased competition in e-cigarette market. The major cigarette companies in Korea, such as KT&G, has not yet entered the market, but lots of venture companies are emerging to get a part of market share. Since this is a new product to the market, features of various e-cigarettes are similar, but still have some difference.
Ke
Tobacco Free Initiative
is firstly stated as
Cabinet Project by Gro Harlem Brundtland
(WHO Secretary General)
At the 52nd General Assembly of WHO,
agreement to set technical experts
community for the policy was made
(1999.5). Goal to finish negotiation was
by 2003.
1. Economy-related Action
to suppress Tobacco Consumption
2. Non-Economy-related Action
2. present situation of secondhand smoke
1) Statistics of the deceased
2) Children and women victims
3) Degree distribution of second hand smoke
1) Regulation on Smoking Itself
- Korean law
- A public ad of Australia
2) Regulation on Secondhand Smoke
- Seoul’s case
- Foreign cases
1-1.3 기업비전
• 기업 가치와 구성원 가치의 극대화를 통해 글로벌 초 우량기업으로 도약
1-1.4 중장기 경영목표 ▶ 2010년 담배사업 매출 3조 1,500억원, 영업이익 9,700억원 달성
• 국내 시장에서 부동의 No.1 지위 강화
• 해외시장 수익과 성장의 균형 있는 질적 변혁
• R&D, 마케팅 등
① 수정 능력 저하
- 피임약을 복용하는 여성 중 담배를 피우는 여성은 피임약을 중단한 후에도 불임일 확률이 비흡연자에 비해 2배 더 높다. 흡연 하는 여성은 비흡연자에 비해 자궁외임신이 2.2배나 높게 나타난 연구결과들이 있다.
② 임신과 출산
- 흡연하는 여성의 유산 확률이 비흡연자보다