Kooksoondang Introduction
Kooksoondang Overseas Expansion Present Condition
How (4P MIX)
Product : Standardization, Diversity of Taste
Place : Cold-Chain distribution system in direct
international competitiveness strengthen for major economic policy
Economic degrees of freedom No.1
Economic free zone No.1
of Industry
Advanced design based on knowledge-based industries
Precision processing and digital electronics technology
convergence industry
Without pollution urban industry
Brand and trendy fashion industry
Sensitive industry in economic fluctuation
Representative small company oriented industry
Community-type industry with high homogen
of Malaysia, Singapore's eventual exit in 1965, and racial strife which caused the 13 May race riots in 1969. After the riots, the controversial New Economic Policy was launched by Prime Minister Tun Abdul Razak, trying to increase the share of the economy held by the bumiputra. The country has since maintained a delicate ethno-political balance, with a system of government that has attempted to
Ⅰ.Intro
We are interested in local company that has many overseas expansion opportunity rather than already experienced company. Despite small sale of business, it has considerable shipments and high awareness. according to newspaper articles and other media or research result it's product quality is recognized. now, although it is domestic medium enterprises , adequate strategies are applie
1. Environment
1.1 Geographical features/climate
Madagascar is unique: 5% of all known animal and plant species can be found here and here alone. The remarkable fauna and flora is matched by epic landscapes of an incredible diversity: you can go from rainforest to desert in just 300km. A few places on earth offer such an intense kaleidoscope of nature.
Unfortunately, the geographic situation