essential, but hard to live without.
We're not here to be logical. Or predictable.
We're here to pursue infinite possibilities.
We allow the brightest minds to interact freely, so the unexpected can emerge.
We invite new thinking, so even more fantastic ideas can evolve.
Creativity is our essence.
We take chances. We exceed expectations.
We help dreamers dream.
Ⅱ. 3C
1. CUSTOMER
Globalization
1983년 미국에서 등장한 용어
정치, 경제, 문화 등 사회의 여러 분야에서 국가 간 교류가 증대하여 개인과 사회집단이 갈수록 하나의 세계 안에서 삶을 영위해 가는 과정
기업의 단순한 다국적 기업의 측면에서 확대되어 생산과 유통 등에서 규모의 경제, 국가 간 경제통합화 등의 현
2.2 INTERNAL ANALYSIS - Corporate Value-Chain (primary activitiesPrimary Activities)
2.2.1 INBOUND LOGISTICS
Rigorous Suppliers Selecting And Local Purchasing
In purchasing aspect, Nokia completely controls the quality through rigorous suppliers selecting. All of Nokia mobile phone manufacturing bases in worldwide use of Nokia’s global purchasing system and CQTM, which is global organizat
* Swedish heritage
Ikea Swedish origins
It's no accident that the IKEA logo is blue and yellow. These are the colors of the Swedish flag. In Sweden, nature and the home both play a big part in people's lives. In fact, one of the best ways to describe the Swedish home furnishing style is to describe nature - full of light and fresh air, yet restrained and unpretentious.
Swedish lifes
dream of, and would be a supreme accomplishment. Coca Cola has an opportunity to continue to widen the gap between them and their competitors.
Threats
Despite the fact that Coca Cola dominates its market, it still has to deal with many threats. Even though Coca Cola and Pepsi control nearly 40% of the entire beverage market, the changing health-consciousness attitude of the market could have