5. Maslow ‘s Hierarchy of Needs
Change Master 원형의 단계적 심화 구조를 메슬로우의 5단계 소비자 욕구 이론에 대입해 보았을 때, 다음과 같은 소비자의 세 가지 욕구 단계에 포함된다고 할 수 있다. level 1 의 경우는 사회적 욕구, level 2 의 경우는 자아 존중의 욕구, level 3 의 경우는 자아 실현의 욕구에 각각
of experience-based entertainment, but we cannot take home the experience itself. It is in our memory, not in our shopping bag.
Temporality (WOM) – at that time, at the cinema, go to the theme park,
Sociability (with friends)- most people go to cinema, if you didn’t watch the masterchef, but everybody at your work (next day) talk about it, you are not thinking that you are involved in
Functionalism
-개체의 본질을 보는 것은 불가능하다고 생각함.
-대신에 개체의 구성요소간의 상호작용만을 살핌.
온갖 현상을 끊임없는 생성, 소멸의 과정으로 이해하려고 한 19세기말의 과학 방법론이다.
Design으로서의 Functionalism
- Design의 수단으로 사용되는 기능주의는 programmatic한 필요와 사용
1.Introduction
about Chris Adams
He has been hired as the new library director at PSU.
He received an MSLIS(Masterof Library and Information Science) degree 10 years ago.
He has worked in several academic libraries.
He recently has worked as head of reference.
He is eager to move into a leadership position at PSU.
He would like to implement a number of innovations.
about PSU
1. Introduction
(1) Grasping on Question
1) about Chris Adams
◎ He has been hired as the new library director at PSU.
◎ He received an MSLIS(Masterof Library and Information Science)
degree 10 years ago.
◎ He has worked in several academic libraries.
◎ He recently has worked as head of reference.
◎ He is eager to move into a leadership position at PSU.
: We understand t