Dear Professor, our group thought that you might need more information about NAVER, so we attached these articles. Visit http://nhncorp.com, they have an English version.
Korea’s No. 1 Search Engine to Expand Overseas
Korea Times 2007-29-2007 19:20
NHN Corp., the largest Internet company in South Korea, has achieved strong growth and a dominant market share in the local search mar
Internet. They get information through the Internet mostly, that is the Internet plays an important role in customers’ decision-making procedure.
② Consumption based on a plan and search
These customers show a propensity to consume that is based on a plan and search. They tend to consider product’s quality more important than the brand name. Also, as customers’ preference on brand beco
Internet Ticketing Discounts on 10%
These days, everyone gets the information on the Internet. In order to view movies on the internetsearching and shopping through the Internet is getting a lot of people. People in the Internet space to exchange ideas and get information. May recommend a nice restaurant, and sometimes inconvenient to post to your blog. The Internet increasingly is becoming the
There is a consumer decision-making process, as you can see.
The consumer decision-Making Process consists of 5 steps like this picture.
For example, 은주 want her phone to change smart phone. This step is a problem recognition.
So, 은주 collect information by searching Internet, listening to advices of her friends who are using them, watching advertisement, or visiting a store, or some
1. Company Selection:
The verb ‘google’ has made its way into the sentences and conversations of everyone logging onto the Web in North America. By definition, the verb simply refers to ‘to search for something on the Web-based search engine.’ Google is making a new history in an industry, where innumerable firms emerged, soared, and crashed. The market value of Google reaches around 120