20세기 초 위대한 리더(great man)에 관한 이론은 특성이론(trait theories)로 발전되었다.
Trait : 한 개인의 능력, 동기 또는 행동의 패턴을 포함하는 일반적인 특성을 지칭한다.
20세기 중반까지 Trait 이론들은 리더는 다른 사람들과 구분되는 특성이 있다고 주장해 왔다.
20세기 중반 Ralph stogdill 이 그때까지
leadership in etch and single-wafer clean and Novellus’ leadership in thin film deposition and photo resist strip. The combined company is well positioned to lead the global semiconductor industry through the next critical technology transitions, including 3D structures in advanced devices and scaling to 450 mm wafers. Also Lam Research Corporation has Customer Support business Group (CSBG) ded
Ⅰ. Introduction
1. Selected topics motivation
Southwest Airlines in the United States, many companies struggling with bankruptcy and the outlook is dark red in the airline industry 33 years has continued to fast growth to continue. Interference of large established competitors also suffered from the difficulty 9. With 11 attacks in the industry as a whole undergoing a major crisis, b
Background
In 1998,
Raising $160 million
in capital from top investors
In 1999,
Being awarded 75 landing and takeoff slots at the JFK
In 2000,
Starting commercial operations
Positioning
Colorful and fun airline
Value player
Leather seats
Unlike other LCC, Jetblue provided assigned seating
Providing free personal satellite television