(서문) What is Mattel?
Mattel is founded in 1945 by Harold Matt Matson and Elliot Handler, and now the world's largest toy company. Its most well-known products are Barbie dolls, Hot Wheels and Fisher-Price. Mattel has a huge world market, so it is selling 49% of its products abroad, approximately in 150 countries. (이하생략)
Ⅱ. Exchange rate regime
1. What is the exchange rate?
In finance, the exchange rates between two currencies specifies how much one currency is worth in terms of the other. It is the value of a foreign nation’s currency in terms of the home nation’s currency. For example an exchange rate of 91 Japanese yen (JPY, ¥) to the United States dollar (USD, $) means that 91 yen is worth the
1. The Market trend in domestic automobile industry
(1) The industrial trend
- As one of the most biggest industry, ranking 5 in world with 5.2% world market
- The ranking has been decreased since IMF in 98; however, it has been recovered by the increases in domestic market after 2001.
- The occupancy rate in world market was only 0.1% since 1975, but in 1996 it increased to 5.4% and it
소비자 잉여 ( Consumer Surplus )
시장수요곡선의 높이는 각 구입량에서 소비자들이 지불하려는 최대 금액을 나타낸다.
소비자 잉여 = 소비자의 최대지불용의 금액 - 실제로 지불한 금액
생산자 잉여(Producer Surplus)
공급곡선의 높이는 각 거래량에서 공급자가 받아들일 수 있
<관세의 코스트>
관세의 경제적 효과에 대해 알아보기 전에 우선 관세라는 정책수단의 코스트를 알아봐야 할 것이다. 여기서 ‘정책의 코스트’란 정책이 시행되는데 따른 경제후생의 감소이다. 경제후생의 감소는 소비자잉여(consumers` surplus)의 감소 + 생산자잉여(producers` surplus)로 이루어져 있다.
D