Company Introduction
Why do people join group?
Roles
Role theory
: a perspective in social psychology that considers
most of everyday activity to be living up to
the roles or expectations of others
Role
: an expected behavior in a given individual social status
and position
Role conflict
: a conflict among the role expectations corresponding
GroupStatus
HSBC Group HSBC 그룹은 The Hong Kong & Shanghai Banking Corporation Limited 로 1950년대 중반까지 은행의 이름으로 발전을 해왔고, 이후 자회사를 설립 또는 인수하여 성장함
Brand Value 32위 (Financial Service 부분 중 1위)
Area 유럽, 아시아태평양, 아메리카, 중동, 아프리카 등 86개국 8500여 개 지점
Financial Informatio
status members are less restrained by norms and pressure to conform
Some level of deviance is allowed to high-status members so long as it doesn’t affect group goal achievement
On Group Interaction
High-status members are more assertive
Large status differences limit diversity of ideas and creativity
On Equity
If status is perceived to be inequitable, it will result in various forms of co
groups may perform better.
(만약 초기의 어려움을 극복한다면, 다양성 집단은 더 나은 수행을 할 것이다.)
Performance (성과)
: Typically, clear role perception, appropriate norms, low status differences and smaller, more cohesive groups lead to higher performance.
(전형적으로 명확한 역할인식, 적절한 규범, 낮은 지위 차이 그리고
더
Group includes the many editions of the Wall Street Journal across the world as well as WSJ.com, Barron's, MarketWatch and the Far Eastern Economic Review; 2) Enterprise Media Group is comprised of Dow Jones Newswires, the Dow Jones Indexes, Factiva, the Dow Jones Information Services and the Dow Jones Licensing Services; 3) Local Media Group publishes eight daily newspapers across the country an