Introduction:
Wonder Girls, a popular and rising girl idol star group in Korea, is currently dramatically leading the Korean music industry with their unstoppable popularity. This group consists of five young teenage girls, ranging from the age 15 to 19. After researching thoroughly about the reasons behind Wonder Girls’ success and actually undergoing the process of learning the dance moves t
idol fandom and fan culture of idol are set in Japan. But in Korea, H.O.T. who is made by SM Entertainment in 1990s is representative idol singer. They had got a lot of popularity from teenagers and contributed greatly to make SM Entertainment No.1 agency in Korea. Also, huge fandom had been made because of H.O.T., so when H.O.T. hold a concert, school don’t accept to leave the class before its
The interest of people become much stronger than before ;
self-conciousness
The use of mass media
The future media could make the industry promising
‘the new but who has kind of ability and potential’?
The show promoted itself like
Making a Cinderella story which infer a
Chance which everybody could take it.
The American idol’s music trend is coincidence with
the tren
Idol’s Fashions and Trend
Fashion Trend of Idols
Effect of Idol’s Fashions
Preparation
Long and systematic training
Wide, deep, complex range
Appearance
Creating new, unique areas
Effective image marketing
idol group by SM, SES also was quite successful, meeting up what boys wanted for girl group. From then on were there BOA, Dong-Bang-Shin-Ki, Girl’s Generation and others, who were successful also outside of Korea, such as Japan and other Asias. Thanks to those success stories, SM entertainment holds the largest records market share in Korea.
As the case of H.O.T. and SES shows, SM entertainm