3.1. Government efforts : Yearly issuance of 'Pinkbook', a health communication guide
This book is a revision of the original Making Health Communication Programs Work, first printed in 1989, which the Office of Cancer Communications of the National Cancer Institute (NCI) developed to guide communication program planning. During the 25 years that NCI has been involved in health communication, on
1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
of an organization’s operations, including the content and process of its communications.
Theories of Ethical Action -- Christians, Fackler, & Rotzoll’s (1995) the universal models of ethics
Aristotle’s golden mean
Meet in the middle solution between two extremes
Disclosing information about a client
somewhere between revealing every detail and revealing nothing
communicate with people from other country. As you can see from above, the incident of President Bush with Aussies proved that the nonverbal cue could interpreted differently based on culture. According to Birdwhistell, well known scholar for nonverbal communication studies, no expressive movement has a universal meaning and that all movements are a product of culture and not biologically inherit
University's engineering college has renovated its education curriculum through URIP(Undergraduate Research Innovation Program) and established 3 fields of convergence technology : information communication, environment, into the curriculum. By changing their curriculum Hanyang university is concentrating on promoting advanced talented students. Not only is the university changing its curriculum