forest or swamp, and the soil had usually required treatment with lime and years of cultivation to neutralise excess acid and to develop fertility. Irrigation was generally not necessary, but drainage systems were often needed to remove excess water.
Until the late nineteenth century, Finland's isolation required that most farmers concentrate on producing grains to meet the country's basic food
towards goal achievement. 86.7% of the employees said they felt they were trained appropriately for their position. However, only 68% were satisfied with the link between learning opportunities and future career paths.
Analysis of The Body Shop’s Strategic Stakeholder Management System
The Body Shop’s Value
The soul of beauty
To The Body Shop, beauty is a feeling, a natural way of
-19世紀 英․美詩-
-19世紀 英國詩-
(1) William Blake(1757-1827)
"The Chimney Sweeper", "The Tiger"
(2) William Wordsworth(1770-1850)
"Lines Composed a Few Miles above Tintern Abbey"
(3) Samuel Taylor Coleridge(1772-1834)
"The Rime of the Ancient Mariner", "Kubla Khan"
(4) George Gordon Byron(1788-1824)
"Childe Harold's Pilgrimage(canto1)", "She Walks in Beauty"
(5) P
Objective 1
It is important for consumer researchers to understand the nature and power of attitudes.
태도(attitude)
: 사람들(자신을 포함해서), 대상들, 광고들, 또는 쟁점들에 대한 영속적이고 일반적인 평가
실용적(Utilitarian)
가치-표현적
(Value-expressive)
자아-방어적
(Ego-defensive)
지식
(Knowledge)
Objective 2
Attitudes are more
변화와 혁신에 능동적인 태도를 지향하다.’'Aiming at an active attitude towards change and innovation'
‘길이 없으면 길을 찾으라, 찾아도 없으면 길을 만들어라.’는 생활신조를 바탕으로 변화와 혁신에 능동적인 태도를 지향해왔습니다. 어떤 일이든지 적극적으로 부딪히는 자세로 도전했고 밝고 긍정적인 생