변화하는 고분자,
“상전이 고분자”
(phase-transition polymer)
; at certain temperature
-> a volume phase transition
LCST(lower critical solution temp.)
UCST(upper critical solution temp.)
Change in the hydration state
1) volume phase transition
2) coil-to-globule transition
Room temp. -> Body temp.
= change the physical properties
We figured that Cold Stone has problems with their emplacement. Therefore, Cold Stone could improve their strategies to compensate the problems. Cold Stone is an urgent need to increase the number of stores on a priority basis due to the current limited number of stores. Attracting various customers due to how small their visibility is in the streets. In big cities or in Seoul for example, there
. Summary:
1. Industry overview-- current situation of Korea pizza market
Korea pizza market with Big 3 brands as its center, an intense competition with large numbers of unique and new product was appeared, so that expand the size of Korea pizza industry and ushered in the mature period with 1 trillion won in 2006 .
During the past four decades Pizza Hut has built a reputation for excellence
Hwaseung was an OEM partner of Nike and Reebok in the 80’s until Nike went independent to Nike Korea. Lecaf is a subsidiary of Hwaseng and was first launched as a mean to rival Nike Korea. Lecaf produces quality sportswear products that brought the company up to one of the best 10 Korean corporations. Lecaf was a relatively popular brand before the foreign brand trend kicked in. Although the co
Biggest cosmetic company in South Korea, with 39% market share (1st)
Powerful and well established brand shops (ARITAUM, ETUDE, Innisfree), with 25% market share (1st)
Wide range of brands and diverse product lineup, with about 30 brands
Net sales 69.3 billion won, Operation profit 14.8 billion won in the first-quarter
Overseas expansion, in more than 10 countries, from France, C