4. The CSR activities of Yuhan-Kimberly
1. Yuhan-Kimberly strives to plant trees in deserts.
Yuhan-Kinberly is planting many trees in desertification areas. It seems to be paradoxical but they think it is their responsibility that should be fulfilled necessarily. Because they can't but cutting trees to make their products they sell, they are trying to recovery their faults by planting trees. A
What is CSR?
Organization’s effort to make profit and satisfy the demands of the stakeholders, going beyond the business boundaries.
Myth of CSR>
Actions taken by the organization to improve the symbiotic relationship between the company and society
Going beyond the profit for oneself
Practicing the altruistic mission
Improving the company – society
Do dreams, we wonder, contain any degree of truth? Do they serve any useful function?
Like numerous scientist and composers, many writers have claimed that they, too, have received some of their best ideas from their dreams.
1856-1939
The foremost investigator of the unconscious and its activities
Viennese neurologist and psychologist
Models of the Human Psyche
1. Dynamic Model
Qualities for Effective Leaders
Vision
Energy
Authority
Strategic Direction
Etc.
Four Qualities of Inspirational Leaders
Reveal Your Weaknesses
Become a sensor
Practice Tough Empathy
Dare to Be Different
As Academics
Ransacked the prominent leadership theories of the past century
To develop our own working model of effective leadership.
As Consultants
Tested our theory with