Marketing
그 동안 많은 기업들은 라이선스 제품과 브랜드 제품은 기업에 추가 소득을 제공하기 때문에 이에 대한 지출과 투자를 많이 해왔다. 라이선스를 이용하는 마케팅 기법은 독자적인 상품 개발보다 위험과 비용이 적게 들고 쉽게 시장 규모를 늘릴 수 있다는 장점을 가지고 있어 많은 업체들이 동
and electronic components. Samsung offers a wide range of products and services. Their product lines include semiconductors, smartphones, TVs, refrigerators, washing machines, air conditioners, monitors, laptops, tablets, cameras, homeappliances, and electronic components. Samsung Electronics has a market capitalization of 408.9301 trillion won, the highest among South Korean companies.
(1) the development of overseas markets, including China, Vietnam, and other South-east Asian countries, (2) strategic differentiation through higher quality goods and services, and (3) the building of an extensive distribution network by creating synergy among different channels. As such, E-Mart is preparing for another leap forward by opening 250 stores at home and abroad by 2015.
homeappliances
B. Not for just kimchi
→But for all groceries which have to be stored under certain circumstances
C. How can it be smarter than previous one?
D. The most inconvenient point:
“We cannot see inside”
중략
2. Situational analysis
Current situation
A. Overall
The first kimchi refrigerator in 1995
Kimchi refrigerator market has grown
and as to be able to participate in a special event. A picture looking to the side is an image of a membership card. consumer can buy a commodity and get other various benefit through this cards. SWAROVSKI is appealing to consumers pursuing an upgrade as decorating crystal to home electronic appliances and a cellular phone through a lot of companies and cooperations activity on the latest date.