Launched by ‘Jinro’ at 2008.09
Low degree Soju -18.5%
Include deep ocean water
But, poor sale → failure
Price
- Relatively low price
(Cheaper \1,000)
Product
- Low degree Soju
- Comfortable
(no hangover)
Promotion
- Event
(1+1event, free gift)
-TV, newspaper, theater, bus AD
Place
- Distribution network by Jinro
I focus on degree & price best !
Rapid growth of hardware market
with smart phone and tablet PC
Microsoft cannot expect big profits
with their PC software anymore.
How they can solve this problem?
Then, let’s challenge to hardware market!
(중략)
SWOT Analysis
S
Function & Portability
Detachable keyboard
W
Lack of storage
Overvalued price
O
Enormous growth of
Hybrid PC market
T
Slump of overa
01 Digital audio player?
Digital audio player is a consumer electronics device
that is capable of storing and playing digital sound source.
the data is typically stored on a hard drive, micro drive, or flash memory.
In general, It called as MP3 player or MP3P.
<중략>
03 Outside
Consumer is willing to invest ‘Output Equipment’ mostly followed by ‘Quality of Sound’, e
Since 2010,
People became
interested in
3D TECHNOLOGY
With the Advent of One Movie
The Name is…
Enjoying 3D LIFE!
Taking Pictures
Shooting Films
Playing Games
Watching Videos
in 3D!
Non-Glasses
3D Technology
When you use 3D equipment,
You must use 3D glasses
But
LG optimus 3D,
You DON’T HAVE TO!
Converting Function between 2D and 3D
Just press ‘3D