QUESTIONS
1.
Explain the concept of guanxi. How did McDoanald's lack of guanxi affect Its operations in China.
1) Guanxi(꽌시)의 개념
한자로 關係(관계)라 표기되는 ‘꽌시’는 개인적인 힘(Personal Power), 인간관계 (Relationship), 인맥(Connection) 등을 의미한다. 비즈니스를 함에 있어 인간관계는 어느 나라에서나
Expressing the regret to Chinese government
Accepting all North Korean defectors
to comply with international human rights and
refugees law
Granting refugee status is the rights of one nations
UNHRC is in the process of granting refugee status
to North Korean defectors
Considering public opinions
Feeling sorry about North Korean
defectors but national security
national competitiveness of Switzerland, Japan, and U.S.A. in the watch industry using Porter’s national diamond framework.
Switzerland
요소조건(factor conditions)
스위스는 전통적으로 시계 생산이 잘 발달된 나라이다. 전통적으로 보석 가공에 강했던 제네바의 상인들은 종교적인 이유에서 보석이 사치품으로 규정됨에 따라
St. Louis car carsharing cooperative 조직 -> Carpool 서비스
Costco travel 과의 제휴 – 코스트코 회원(3800만 회원 보유) 에게 서비스 제공 가능 유럽의 1위 기업은
Eurocar와 전략적 동맹관계
Part 3. Questions 1.
How has Enterprise Rent-A-Car defined its service differently than that of the typical national car rental company?
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4. Research Questions
a. What motivates customers to use FedEx Kinko’s international shipping services?
b. What factors or features make FedEx Kinko’s international shipping services different from other competitors?
c. What is the most effective way to communicate with our key public?
5. Research Program Design
A. Type of methodology
Survey
As a quantitative research, we h