in the coming months due to weakening purchasing power triggered by the sluggish job market, falling equity prices and rising inflationary pressure. For consumption to recover faster, we will need to see more aggressive tax rate cuts on personal income and capital gains, as well as stabilization of the property market
2) Where is the current fashionindustry going?
① Slowdown infashion
are based on the most recent fashion trends presented at Fashion Week in both the spring and the fall of every year. These trends are designed and manufactured quickly and cheaply to allow the mainstream consumer to take advantage of current clothing styles at a lower price. This philosophy of quick manufacturing at an affordable price is used in large retailers such as H&M, Forever 21, Zara, and
are on display even though stores are spacious. Zara’s retail concept depends on the regular creation and rapid replenishment of small batches ofnew goods.
The "fast fashion"system depends on a constant exchange ofinformation throughout every part ofZara’s supply chain.
Zara’s single, centralized design and production center is attached toIndicted headquarters in La Coruna. In con
in fast fashion. After the economic crisisin late 2008, consumers welcome the arrival of thrifty but stylish fast fashion brands. The fact that fast fashionis a growing market in Korea can be a huge opportunity to SPAO.
Meanwhile, the threat lies in the fact that Korea already has six major fast-fashion brands, including Japan-based UNIQLO, Spain-based Zaraand Sweden-based H&M. Moreover, the
and the world’s richest fashion executive.
1-1. Why Study Zara?
Zarais undergoing one of the fastest global expansions the fashion world has ever see, opening one store per day and entering new markets worldwideㅡseventy-three countries so far. Zarais called “the most innovative and devastating retailer in the world. The Z-day, the twice weekly inventory delivery to each Zara location